
Unit 2 Brief & idea creation
TASK 1 - Blog creation
Your submission must include evidence of the below, under make the following as pages on your blog:
Brief interpretation & Ideas
Proposal
Research & Pre Production
Production
Final Product & Evaluation
REFLECTION needs to be THROUGHOUT!
​
​
Unit 2 Briefs
You will need to choose ONE of the following three briefs set by UAL - Briefs HERE
Password is Visu@lArts2025!
​
under your Brief interpretation & Ideas page, start to breakdown your brief. Think about the theme and use the words as starting points. Remember your unit 2 can be anything audio visual. The theme and words are just starting blocks, they could be parts of your project.
Once you have chosen and read through the brief you want to interpret and brainstorm ideas.
TASK 2
Start to interpret and understand the brief answering types of questions below;
​
- Types of products you could create.
- What you think you need to do in terms of length, aims and what succession looks like.
- What's the purpose and who your audience could be.
- Initial thoughts and reflections of the project.
- Links you could potentially make to words & practitioners within the brief.
Use the following for guidance and support.
Miniature:
​
​
Examples and ideas:
Tilt Shift - https://www.youtube.com/watch?v=y5kGht3azTQ
Honey I Shrunk the Kids - https://www.imdb.com/title/tt0097523/
Godzilla - https://www.imdb.com/title/tt0831387/
Fat Man Scoop - https://www.youtube.com/watch?v=SmnEhmjgZ9s
Jamiroquai - Virtual Insanity -https://www.youtube.com/watch?v=4JkIs37a2JE
Middle sized things - https://vimeo.com/840594147
Powers of 10s - https://www.youtube.com/watch?v=0fKBhvDjuy0
​
​
Celebration:
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
Examples and ideas:
Behind the wall - https://www.imdb.com/title/tt1708388/
Holi Documentary - https://www.youtube.com/watch?v=46GI1B2Hc8s
Turn down for what - https://www.youtube.com/watch?v=HMUDVMiITOU
Graduation - https://www.youtube.com/watch?v=SBregxJIxoo
Advent - https://youtu.be/jNGox3XPkcc?si=hhW3gtU4S1uCqd0s
Weapons of Choice - https://www.youtube.com/watch?v=wCDIYvFmgW8
​
Edge:
​
​
Examples and ideas:
Chop Suey - https://www.youtube.com/watch?v=CSvFpBOe8eY
Ok Go Writing on the Wall - https://www.youtube.com/watch?v=m86ae_e_ptU
The Edge - https://www.youtube.com/watch?v=2NYnWplj7a4
Grand Budapest Hotel - https://www.imdb.com/title/tt2278388/
The Border Crossed Us - https://www.imdb.com/title/tt29627058/
Sin City - https://www.imdb.com/title/tt0401792/
​
​
​
​​​​TASK 3
​
After, start to brainstorm ideas for an audio visual product. You could create a short film, music video or documentary. Use some of the following methods to come up with initial ideas.
Inspiration
Watch 2-3 similar products you find interesting. Analyse them to consider what you could use from each one. Think about style of filming, narrative, content, editing etc.
Mind Map
Create a mind map using your chosen brief theme and words. Start to brainstorm ideas for your product utilising the words from your brief. Think about products, locations, themes, characters, style/effects, purpose, audience.
Ideas
Write up 2-3 ideas with a short synopsis (Story) and explain each one to another student. Discuss with another person to get feedback on each idea. After, write up the advantages and disadvantages of each idea considering audience, style, locations, needs etc.
After, you will need to produce a variety of idea designs using some of the below
SWOT analysis
Peer Discussion
Mood boards
Visual sketches
Vision boards
sketch designs
photography
​​​​TASK 4
​
Final idea and link to final brief.
Create your final idea synopsis and link which words you will use from the brief.
​
​
​


