
Proposal
TASK 1
Presentation
You will need to present your final idea to your teacher for signing off. This is to be done in a google slide or on blog focused on visuals and an overview of what you will do.
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Presentation must include the following:
1. Influences / Inspiration
Look at a range of media producers/artists/designers working today who influence your work. State why. You should also consider the historical and cultural aspects that influence both their work and your own. You should research and list an extensive range of contemporary media influences that inspire your work such as cinema, theatre, radio, music, literature, newspapers, books, websites etc. and state why.
​2.Target Audience
You should research primary & secondary data to understand target audience. Identify a specific demographic (demographics are one way in which we categorise audiences based on easy to measure factors such as age/ gender/ ethnicity and understand why you are aiming it at a particular audience. You can include surveys, focus groups etc. This is primary research as you carry out the research yourself.
Secondary research is where you look at research done by other people and summarise new information. Good sources of secondary research can be UK Tribes, Young and Rubicam, for general audience but you could also find research for you particular audience (for example Gen Z) and learn about how to appeal to them/ what they like.
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3. Aims & Objectives / Skills plan
Overall objectives and aims of the project, break down soft and hard skills to develop and how they will help produce the final product. Explain areas you can improve and how specifically you can achieve that. EG lighting knowledge and tests to help create 3 Point lighting for doc interview.
Start by stating what specific aims of your product are - to inform? Entertain? Persuade? Send a message? Explain why.
Select soft and hard skills you are hoping to develop
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2 – 5 hard skills (eg camera work – variety of shots/ movement/ manual focus etc, editing – transitions/ visual effects/ pacing, etc audio – recording/ editing/ sound design/ foley/ etc, pre-production – storyboarding/ digital storyboarding/ animatics, location recces and risk assessment etc). Explain why you have selected these skills
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2 – 5 Soft skills (eg time management, organisation, meeting deadlines, leadership, teamwork, communication etc). Explain why you have selected these skills
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4. Action Research Plan (practical tests)
This is basically practical experiments into technologies, software, kit and techniques you want to test and develop. Learn, practice and develop these documenting the success and failure of these as you develop your idea(s). This might be useful as a proof of concept - proving what you say you want to do will work. Or as a testing for yourself - do you really want to do this?
For each hard skill you have selected to develop explain what you will need to do to improve that skill. Find specific material online (such as YouTube Tutorial, websites etc) that you will use to help improve your knowledge and what practical testing you will do to develop those skills.
For each soft skill you have selected to develop explain how you will develop this skill, what apps/ tool/ systems you will use and why. For example, to improve meeting deadline you could set up a calendar on your phone with key deadlines and reminders (day before), plan out how you will use your study with specific tasks plotted in. Use a Gantt Chart to plan out your time, check Teams regularly etc
5. Primary / Secondary research/data
List a range of books/films/websites/YouTube clips you have seen or intend on using, as part of your unit 2. These can include primary & secondary sources of research (articles, theorists, events, libraries, photography, magazines, internet etc.). How will you gather feedback for your rough-cut? How will you show an improvement of a skillset and or knowledge?
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6. Final plan
You will need to pitch the idea. What’s the narrative? (Three act structure? Overall story? Conflict?) Character list? Key scenes? Genre? Audience? Be clear as to what you want to make. Bring in theoretical plans and links (Genre convention, Bill Nichols, Narrative theory)
7. Role
What is your role? Give details. Will it rely on others? If so, how? Who have you looked at that does it already?
TASK 2
Final Proposal
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Write up the following on your blog proposal page.
Centre Name - Long Road Sixth Form
Centre Number - 22151
Project Title
A clear title to understand the product and project goals, for example creating a music video focusing on VFX skills.
Rationale
(Approximately 100 words)
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Which projects from this year were you most pleased with?
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What skills have you learned?
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From your final project idea, can you suggest ways in which your chosen idea will help you improve your skills? (It may be that you especially struggled with, say the sound, or filming outside, or working with others)
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What led you to want to do the idea you chose?
Project Concept
(Approximately 200 words)
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How will you improve skills? testing, action research etc.
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How will you achieve your aims of the project? Create and design a type of product, improve soft & hard skills?
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What will your audience be and the purpose of your product? How will you hit your target audience EG (15-20 demographic using a participatory doc style)
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What issues could be involved in creating the idea - travel, costs, people etc.
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What ideas will support your project? for example how to structure, types of product, where filming could take place, who will be involved etc.
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What research resources will you use or consist of - existing product review, meetings, testing equipment, location scouting etc. How will this help improve skills / develop the idea?
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Consider ethical issues are that I would like a balance of genders… a mix of backgrounds… issues of safety… (eg when filming out and about)
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Evaluation
(Approximately 50 words)
This section provides an opportunity for you to explain how you will reflect on and evaluate your work, both as an ongoing activity and at the conclusion of the project.
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How will you record and reflect on your project - Reflective cycle, production diary, peer discussion...
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Methods you can use to reflect & evaluate - Video/vlog/audio recording/written etc.
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What areas will you evaluate? skills developed, problems and solutions, how research is used etc.
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TASK 3
Action plan / Workflow
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Project action plan / timetable
In your proposal you need to create an action plan. Break down the weeks/lessons to understand how long you need to spend on each area (Research & Pre Pro, Pro & Post Pro). Include tasks and resources. It is ok if this changes once you are doing your project, as long as you reflect throughout.
You need to use the template below and plan out your project workflow. Include all of the important deadline dates below.
27/02/26 - Proposal Draft
06/03/26 - Final proposal
19/03/26 - Research & Pre Production (Includes action research)
17/04/26 - Filming deadline
24/04/26 - Rough-cut deadline
08/05/26 - Final Edit & evaluation
Action plan template
LINK HERE
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REFLECTION
Reflect and write up on your feedback from your teacher. Reflect on areas you will improve and how you will interpret the feedback. What and why will you change or adapt your idea?
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